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Students in the Production Room
Program Snapshot
Academic CredentialBachelors
Total Credit Hours120
Average Time to Complete4 yrs.
Academic PathwayBusiness, Industry, Technology, Manufacturing
AdvisorDr. Erika Goines
Associate Professor, Digital Media
850.769.1551, ext. 5886

Academic Program Support SpecialistJordan Hale


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Digital Media Web Development Specialization, BAS

Take the Next Step Toward Your Future in Digital Media

The rapidly evolving field of digital media offers many exciting opportunities to integrate creativity, design and technology with multimedia production. The Digital Media Bachelors of Applied Science is designed to build upon an AS degree in Digital Media/Multimedia Technology or Entertainment Technology.  This degree is also open to any student with an AA degree seeking to expand their skills in this field.  The Bachelors degree offers two specializations:  Digital Production or Web Development.

The Digital Media Bachelor degree program is one of four bachelor's degree programs offered at Gulf Coast State College in Panama City, Florida, and prepares students for work in an information-based economy and be an engaged citizen of a media-driven culture.

The BAS in Digital media aims to provide students with a diverse foundation of skills and abilities on which to build a successful career through advancement in the workplace by focusing on critical job functions, roles and responsibilities of employment in the digital media industry. According to the U.S. Bureau of Labor Statistics, job growth between 2014 and 2024 for media and communication occupations will increase by 4% and computer and information technology occupations will increase by 12% which was faster than average for all occupations.

Digital Media Production Specialization Course Requirements

ENC1101, English I
ENC1102, English II
Visual and Performing Arts
Approved College-level Math (MAC/STA/MGF)
Physical Science
Biological Science
Behavioral Sciences
CGS1103, Project Management Concept and Processes
CGS2069, Social Media Marketing
DIG2100, Web Design I
DIG2251, Sound for Digital Media
DIG2200, Digital Video Fundamentals
DIG2151, Writing for Media
DIG2430, Digital Story Development
GRA2156, Graphic Design I
GEB3213, Business Communications for Professional Effectiveness
CGS3092, Legal and Ethical Issues
ISM4318, Agile Project Management
DIG3543, Media Planning
DIG4433, Visual Development
DIG4153, Writing for Digital Media
DIG4562, Content Management Systems
DIG3811, User-Centered Design
DIG3588, Digital Capstone
COP3834,   Developing Websites using PHP w/MySQL
COP3855, Advanced Web Animation (JQUERY)
ISM4548, Web Analytics
DIG4511, Digital Optimization and Analytics
DIG3716, Interface Design

What will you do with a Digital Media Web Development Specialization BAS Degree?

In this field, people find careers as:

Graphic Designer
Advertising, Promotions, or Marketing Manager
Radio Promotions Assistant
Marketing Assistant
Web Page Designer
Web Content Developer
Video Editor
Multimedia Artist
Social Marketing Manager
User Experience Designer

BAS Digital Media Program Courses

In addition to completing any remaining Gulf Coast State College core course requirements, you will complete the following courses toward a digital media degree. A total of 120 credit hours is required to graduate.

Our program features a diverse degree plan featuring a Web Development or Digital Production specialization that can be applied to a career in digital media development, production, marketing, or management.

Taylor Smith

Meet Taylor

"The BAS Digital Media Program has played a major role in my career and my future. Because of it, I was able to start my career in the news business while I was still in school. The technology is top of the line which makes the transition into the industry simple. The teachers are great and will do whatever it takes to ensure a students" - Digital Media Production Specialization , BAS

Digital Media Lab

MAC lab
The Digital Media degree program will prepare you for the expanding field of digital media as used in business and the public sphere, and inspire ongoing learning to stay current with emerging tools. Specific careers may include: Multimedia Designer, Web Developer, E-Marketing Associate, Graphic Designer, Digital Media Assistant, Digital Content Developer. Flexible delivery formats such as evening, online and hybrid courses ensure that the program is accessible to working adults of all ages.

Are you ready to get started?

How  do I apply to the Digital Media BAS Program?

To apply to the Digital Media Bachelors degree program, you’ll need to complete two applications: the general admission to Gulf Coast State College and an Digital Media BAS entrance form on the Panama City Campus. Please download and review the new student packet for the Digital Media BAS program for a complete list of admission requirements. Visit the Gulf Coast State College admissions page to learn more about the application process. Consult the Gulf Coast State College Catalog for specific program and course information.


Apply for Financial Aid & Scholarships

There are many options available to help you pay for college. Find out more about  scholarships and financial aid at Gulf Coast State College.


Register for Classes

Check out the class registration dates and plan your schedule today.



Gulf Coast State College does not discriminate against any person in its programs, activities, policies or procedures on the basis of race, ethnicity, color, national origin, marital status, religion, age, gender, sex, pregnancy, sexual orientation, gender identity, genetic information, disability, or veteran status. All questions or inquiries regarding compliance with laws relating to non-discrimination and all complaints regarding sexual misconduct or discrimination, may be directed to Lee Wood, Executive Director, Human Resources/Title II/504/Title IX Coordinator and Employment Equity Officer, Gulf Coast State College, 5230 W. US Highway 98, Panama City, FL 32401.